Coming to Malta between Monday 18th and Sunday 24th April, the Fashion Revolution Week annual campaign will bring together the world’s largest fashion activism movement for seven days of action surrounding the anniversary of the Rana Plaza factory collapse.
In its fifth year locally, the campaign aims to collectively re-imagine a just and equitable fashion system for the world.
The theme for FRW 2022 is MONEY FASHION POWER, Fashion Revolution Malta shared in an announcement, explaining that this theme builds on “the fact that the mainstream fashion industry relies upon the exploitation of labour and natural resources”.
“Money and power are concentrated in the hands of a few, and growth and profit are rewarded above all else. Big brands and retailers produce too much too fast, and manipulate us into a toxic cycle of overconsumption.”
Fashion Revolution Malta forms part of the global movement of Fashion Revolution, which is present across 92 countries. Its stated mission is to educate and engage fashion industry stakeholders (farmers, retailers, consumers & more) about the social & environmental impacts caused by the fashion industry at large and how individual choices act as a vote that we wish to see in the world.
“The aim is to engage in the conversation & demand that the fashion industry become fair, clean & transparent while also considering circular economy principles.”
The social justice-meets-fashion organisation stresses that the majority of people that make our clothes “are not paid enough to meet their basic needs, and, as marginalised & more vulnerable communities, already feel the impacts of the climate crisis – which the fashion industry fuels”.
“While a lot of work has been done over the years, there is still a long way to go & the COVID-19 pandemic helped to prove this even more.. This year, Fashion Revolution is calling on global citizens to rise up together for a regenerative, restorative and revolutionary new fashion system.”
Throughout Fashion Revolution Week, the groundwork will be laid down for new laws on living wages for the people that make clothes, brands will be encouraged to shift their focus away from endless growth, and consumers will be inspired to scrutinise the real value of what we buy.
To get involved, Fashion Revolution will provide the tools for people to write to their local policy makers about these issues, demand greater transparency in the fashion supply chain, support trailblazing small businesses and create their own fashion love stories to reconnect with the clothes they wear every day.
Fashion Revolution week events
A full schedule of Fashion Revolution Week Global events can be found here. Due to the pandemic, a majority of global events will be happening online & therefore can be tuned in from anywhere in the world.
The main event in Malta will be held at the Earth Day Green Fair, organised by The Eco Market, The Veg Box & Majjestral Park. Fashion Revolution Malta will be hosting a repair shop over two days, between the 23rd – 24th April – were free clothing repairs will be offered as part of the organisation’s mission to make #LovedClothesLast. The team will also be offering some DIY tips & tricks for those interested in learning how to repair their own clothes.
More ways to get involved
Whether you’re a student, designer, producer, retailer, educator, union member or citizen, download a free digital Get Involved Guide to take action during Fashion Revolution Week.
It involves online campaigns such as #WhoMadeMyClothes (pictured above), with the aim of giving consumers a platform to demand that brands they support make their supply chains more convenient. The campaign encourages consumers to make their voices heard & put pressure on their brands through social media in just three easy steps.
Another way to get involved is through the #LovedClothesLast campaign, aiming to bring awareness around the importance of making clothes last longer, and how that is in fact, a sustainable act within itself. The campaign encourages consumers to consider the lifespan of clothing and the impacts that short lifespans may actually have on our environment & the people making them.
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