Guitar-teaching game company Notey picks Malta as EU base

Notey Inc, a US live-instrument-controlled educational video game company, has announced its intention to use Malta as its EU base.

The game app, called Notey, is aimed at children and is designed for beginner and early-stage learners, and helps users learn how to play the guitar

Posting on social media, Notey’s CEO, Mak Grgic, said Malta will be its EU base for product engineering, school and conservatory partnerships, and distribution across Europe.

He also said that it closed a $3 million (€2.64 million) seed round. “The round was led by Tivoli Ventures and co-led by Malta Venture Capital, and includes a $1 million (€880,000) non-dilutive development grant from Malta Enterprise.”

“Notey has grown to 100,000+ users and 60 schools across 4 districts, and we're hiring in engineering, product, design, curriculum and school partnerships, in both Malta and the US,” it said.

Noting what’s next for the app, he said Notey is working on a distribution partnership with Telemach Slovenija, “bringing Notey to families across Slovenia, and the wider Balkans.” It is also working on a new partnership with EdMusica, focused on Latin America.

He said that it will also work with orchestras like the Slovenian Philharmonic to connect young people with music, and is working on the public launch of WorldBuilder, “our AI-native tool that lets anyone create their own music-learning game worlds.”