Malta Tourism Authority joins WTTC as Destination Partner ahead of 2026 Global Summit

The Malta Tourism Authority (MTA) has joined the World Travel & Tourism Council (WTTC) as a Destination Partner, strengthening Malta’s engagement with the global travel and tourism industry ahead of the WTTC Global Summit 2026.

The partnership comes as Malta prepares to host the WTTC Global Summit in Valletta from 7th to 9th October. The event is expected to bring together leading figures from the international tourism sector, including CEOs, Government ministers, investors and industry leaders, placing Malta at the centre of global discussions on the future of Travel & Tourism.

The WTTC Global Summit will provide an international platform for Malta to showcase its tourism offering, while highlighting the country’s approach to sustainable growth, innovation and the continued development of a high-quality tourism sector.

The event is also expected to encourage greater public-private collaboration and provide opportunities for Malta’s tourism industry to engage directly with global leaders and investors.

Minister for tourism Jo Etienne Abela said that “Malta’s partnership with the World Travel & Tourism Council comes at an important moment for our tourism sector and for our country as we prepare to welcome the world to Valletta for the 2026 Global Summit. This Destination Partnership strengthens Malta’s engagement with leading voices in the global tourism industry and provides an important platform to share our experience, while also learning from international partners and identifying new opportunities for sustainable growth.”

Hosting the WTTC Global Summit is a recognition of Malta’s growing role on the international tourism stage, and we look forward to using this opportunity to showcase the very best of the Maltese Islands and our vision for the future of tourism,” the minister said.

Gloria Guevara WTTC President & CEO said, “As Malta prepares to host WTTC’s Global Summit in Valletta, it will have the opportunity to showcase its unique heritage, hospitality, and vision for sustainable growth to industry leaders from around the world.”

The CEO of MTA Carlo Micallef explained that  “becoming a Destination Partner with the WTTC is a major step for the Malta Tourism Authority. This partnership gives Malta a direct platform to connect with top decision-makers across the global travel industry. As we prepare to host the 2026 Global Summit in Valletta, aligning with the WTTC highlights our strong commitment to continue developing a sustainable and resilient tourism industry for the Maltese Islands building on the unique experiences and rich heritage that only Malta can offer.”

The partnership comes as Malta seeks to further consolidate its position within the international tourism market, with the 2026 WTTC Global Summit providing an opportunity to reinforce the country’s profile as a year-round destination and engage with some of the sector’s most influential stakeholders.